Dad. Soon-to-be husband. Bartender. I started Bark & Bitter in 2019 because I love creating (and drinking!) delicious cocktails.
However, after 20+ years in hospitality, I've come to understand that, for me, the enjoyment of cocktails doesn't always have to be synonymous with consumption of alcohol. Not only that, but these cocktails can also be alcohol-free without compromising on the flavours I've come to know and love after more than two decades of mixing and serving drinks.
Enter Novara Aperitivo, born out of a deep love for the classic Negroni cocktail. The Negroni's bittersweet flavour and texture is undeniable, and at it's core is a bittersweet Italian aperitivo -- we recognized that there was a need for an equally enticing, alcohol-free alternative, made in much of the same way as it's spirited counterpart, with whole botanicals, and no artificial flavours or extracts, just the good stuff.
Since the beginning, Bark & Bitter has been proud to offer bartender-crafted, 100% non-alcoholic ingredients and mixers, made from whole botanicals with no artificial flavours, extracts, or essences. Through our Poured With Purpose platform, we give back a portion of proceeds from every sale to our community each year.
People began to notice. In both 2022 and 2023, Novara was awarded top honours as Non-Alcoholic Product of the Year at the New Orleans Spirits Competition, as part of Tales of the Cocktail, following a Gold medal and score of 95 points in the UK's prestigious IWSC awards in 2022.
Now, with a continued focus on creating botanical-forward, non-alcoholic cocktail ingredients, we've expanded our product lineup for the first time ever, introducing a line of Non-Alcoholic Cocktail Bitters and Mixers. There has never been a better time to enjoy quality, non-alcoholic cocktails, and Bark & Bitter is proud to join the increasing ranks of thoughtful NA alternatives worldwide.
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This is nothing new, of course -- look back just a few decades and you'll find no shortage of Niagara beverage history, including local-favourite brands such as Moran Beverages, who called our city of St. Catharines home and who we draw some of our own inspiration from even today.
To us, a sense of place and community is important... and quite frankly, something that is missing in many corners of the non-alcoholic beverage world today.
We're proud to celebrate and support our community by donating a portion of proceeds from every purchase of Bark & Bitter products. We call this 'Poured With Purpose' -- to learn more, follow the link below.
Poured With Purpose
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